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Micro influencers – the most trusted social media users
Social media micro influencers are followed by people of similar interests, family and friends. While the followers of micro influencers may be 10,000 or less, the content they create is more authentic, engaging and believable when compared to branded or celebrity content.
They love to try new products and share their honest opinion with their followers.
How we run micro influencer marketing campaigns
Find and manage
We find and manage social media micro influencers who match your target audience. They try your products and share authentic photos / videos with their followers.
Collect and publish
We collect social micro influencer posts and enable you to publish it across your marketing channels (Facebook Ads, Landing pages etc.) to increase In-store / On-line sales.
Track and optimize
We track the performance of each social media influencer post, so you always know which content generates the best engagement and ROI.
Micro influencer marketing campaigns
Philips wanted to introduce a brand new line of products in an authentic way and stand out from the crowd.